New Target launched the International Waldenstrom’s Macroglobulinemia Foundation’s (IWMF) website today.
IWMF wanted a website for a variety of audiences, including those who are newly diagnosed with WM, those who have had it before, those who are frequently involved in the WM community, friends and relatives, and medical professionals. The site provides these users with education, support, and research, all in relation to Waldenstrom’s Macroglobulinemia.
The goal for this site was also to really bring awareness of the disease and provide a place where people could donate. The site is clear and action-oriented, encouraging family and friends to contribute as they are able.
The project included design and was developed responsively in Drupal. It also included a Commerce feature for donations, events, and products. We provided them with content copywriting services in order to better communicate their message and further their mission. Please visit the IWMF site.
Please contact us if you are interested in working with New Target’s digital strategy, design, development, and online marketing team to revitalize your association’s web experience.