You saw it on Snapchat first, then Instagram then, Twitter, and now WordPress. Stories are a fun and powerful way to engage your audience on social media sites. They have become increasingly popular among various social media platforms, and the numbers prove it; over 500 million Instagram accounts utilize the Stories feature every day. However, now, Stories are going beyond social media, and WordPress makes it possible for you to publish Stories on your website.

In March of 2021, WordPress rolled out their Stories feature, enabling you to combine photos, videos, and text to create a tappable engaging full-screen slideshow that your website users will love. Conveniently, you can publish Stories directly from your phone, which gives you more freedom to keep your website updated with fresh, relevant content optimized for your mobile audience. Although Stories already exist in WordPress through plugins like Google Web Stories and MakeStories, WordPress’ Stories features provide a more straightforward and streamlined process that allow users to create and post stories efficiently.

WHAT SHOULD I USE STORIES FOR?

Stories can be the perfect format for various content types depending on your company and its goals. They are great for step-by-step guides, updates on DIY projects, recipes, behind the scenes of your new products, and so much more.

HOW TO CREATE A WORDPRESS STORY

To begin creating Stories, click the “New” button from your website’s homepage in the mobile app. You will then see an option for creating a Story post, and if it is your first time, you will be presented with a welcome screen.

The user experience for editing your Stories slides is very straightforward, and you should run into little or no issues when adding images, texts, and colors. With WordPress Stories, you can align and alter the size of your text and change the color of your text and its background. However, font customization is somewhat limited. If you are a WordPress user who wants more options, there are other plugin options available, but WordPress Stories’ short learning curve and simplicity are unmatched.

BETTER THAN THE STORIES YOU KNOW

WordPress Stories are different from what you’ve seen on other platforms in a variety of ways. First, WordPress Stories are published on your website as a blog post. This means a lot for your engagement since your Stories can be viewed, liked, and commented on by your website’s users. Your Stories also have a permanent URL that allows users to share and link to it from other platforms. In addition, if you are utilizing the Publicize feature on your WordPress website, you can automatically share your Story on your social media accounts to expand the reach of your content and engage your social media fans.

Most platforms delete your Story after 24 hours, but why would you want your fantastic content to be deleted after that? WordPress Stories understand it takes time and effort to create great content and don’t want to see it disappear. So, Stories on your WordPress website don’t disappear after the 24-hour mark, and they also allow you to edit or add to them after they are published.

We have a wonderful WordPress design and development team at New Target that delivers websites with rich features and functionality. Whether your organization is small, mid-sized, or large, we will build your brand, communicate your message, and engage your customers through our WordPress design.

Most platforms delete your Story after 24 hours, but why would you want your fantastic content to be deleted after that? WordPress Stories understand it takes time and effort to create great content and don’t want to see it disappear. So, Stories on your WordPress website don’t disappear after the 24-hour mark, and they also allow you to edit or add to them after they are published.

A global team of digerati with offices in Washington, D.C. and Southern California, we provide digital strategy, digital marketing, web design, and creative for brands you know and nonprofits you love.
 
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