Leadership

Carlo Ross
Senior Vice President, Business Development

Carlo leads New Target’s business development efforts and has developed and managed communication services and technology solutions for associations, non-profits, and government clients in the metropolitan Washington area for more than 15 years.

 

Carlo has achieved great success as New Target's client services leader contributing significantly to the company’s growth over the past ten years. Carlo continues to achieve success through exceptional client service. His advocacy for New Target’s clients has lead many to consider him an extension of their professional staffs. Carlo has worked with clients such as National Association of Real Estate Investment Trusts, National Hospice and Palliative Care Organization, Navient, the U.S. Commission on International Religious Freedom, and the Architect of the Capitol to understand their challenges and opportunities.

 

Working with both electronic and print publishing services over his career, Carlo has developed business and managed projects for a variety of verticals and market segments with great success. His focus has been working with national associations, membership-driven organizations, and non-profits to support their overall missions with publishing and communication solutions and strategies.

 

Carlo has a degree in Business and Communications from the University of Pittsburgh in Pittsburgh, PA.

 

In Carlo’s spare time he likes to stay active with sports, especially golf and basketball, and also enjoys the many cultural aspects of Washington, D.C. Carlo’s parents and two older brothers all live in the Pittsburgh area, and you will find Carlo there during most holidays visiting family and cheering on his alma mater Panthers.

Fun Facts About Carlo

  • My very first job was in sales - I had my own paper route
  • You can find me out on the golf course almost every weekend
  • When I'm not playing golf, I'm playing basketball (I was actually the captain of my high school basketball team)