- July 17, 2021
When you think of Apple, you think of words like “innovation,” “sleek,” and “simple.” This is an example of brand association. Brand association is
- July 8, 2021
When designing a website, you might probably have tons of questions about what colors to use, how to organize elements, etc. Lucky for you,
- July 8, 2021
A content strategy is more than just how often you post a blog or what topics you cover in your content; it lays out
- July 6, 2021
Nonprofits can use modern advertising tools and methods to engage with donors, create trust, inspire support, and convert one-time donations into charity advocates. However, even
- June 30, 2021
Leadership expert Simon Sinek said, “People don’t buy what you do; they buy why you do it. The Golden Circle is a famous concept that
- June 28, 2021
Look at the big picture, but also the small. With the increasing complexity of website design and the need for a deeper understanding of
- June 21, 2021
How do you solve a problem like Maria? Or any problem for that matter? The British charity called Design Council has identified
- June 13, 2021
A complex user interface can quickly frustrate users and cause them to abandon your website faster than they found it. A good user experience is key
- June 7, 2021
People use psychology to excite and engage others every day. With the internet being cluttered with billions of websites and advertisements, your digital marketing
- June 6, 2021
Website design is very important, and we know there are countless options for designers that can cause confusion and headache. Here at New Target, we
- June 5, 2021
No matter the size of your agency, a content governance strategy is crucial to managing and maintaining your agency’s online presence. Websites are such
- June 3, 2021
Finding an accessible and user-friendly learning management system (LMS) can be a confusing task given that there are now hundreds of options to choose
- June 2, 2021
Trust is invaluable in any relationship, and when it comes to the relationship between your brand and consumers, trust can make or break your
- May 26, 2021
A cache is a reserved storage location that gathers temporary data to help websites, browsers, and applications load faster. Even if it’s a laptop
- January 27, 2021
The term LAMP stack was created Michael Kunze 20 years ago. He wrote an article for a German computing magazine, and he wanted to
- January 4, 2021
Finding the right place for your paid content can be a challenge. Online advertising doesn’t always deliver the results we want for a variety
- December 9, 2020
With more and more people spending more and more time on social media sites like Facebook, Twitter, and Instagram, it’s becoming a virtual “public square.”
- December 3, 2020
We customers love frictionless shopping. Throw an obstacle in our way, and we’ll just keep on driving to the next shop. That gas station
- November 30, 2020
Today, customers use multiple communication channels when they interact with a business or buy products and services that they want. Not only this, but
- November 24, 2020
Many websites feature a large image right below the navigation bar and above the rest of the webpage content. This is called the “hero
- November 16, 2020
We all know what minimalism is. A luxury store’s front window with white walls featuring one stunning black cocktail dress, Google’s homepage. There’s usually
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