Digital Insights Blog
If you’re looking for digital insights on the latest web design trends, digital marketing approaches, branding, web development, and industry-specific digital solutions, you’re in the right place.
- 20 min read
Your website is more than just an online brochure, it’s the public face of your organization, a hub for customers or supporters, and often a critical revenue channel. Yet too
- 6 min read
The transition to Google Analytics 4 (GA4) has ushered in a new era for digital marketers, offering a more sophisticated, user-centric approach to data tracking and analysis. With Universal Analytics...
- 7 min read
Your nonprofit website isn’t just a digital brochure, it’s your most valuable fundraising tool. Whether you’re trying to reach new donors or retain loyal supporters, the user experience (UX) of...
- 9 min read
Social Media Outreach Governments face mounting pressure to communicate clearly, quickly, and directly with the public. Traditional press releases and town halls still have their place, but social media has...
- 3 min read
With more and more people spending more and more time on social media sites like Facebook, Twitter, and Instagram, it’s becoming a virtual “public square.” It’s the 80s mall, the...
- 3 min read
We customers love frictionless shopping. Throw an obstacle in our way, and we’ll just keep on driving to the next shop. That gas station that’s on the wrong side of...
- 3 min read
Today, customers use multiple communication channels when they interact with a business or buy products and services that they want. Not only this, but they often pass seamlessly back and...
- 4 min read
Many websites feature a large image right below the navigation bar and above the rest of the webpage content. This is called the “hero image.” Why is this important enough...
- 3 min read
We all know what minimalism is. A luxury store’s front window with white walls featuring one stunning black cocktail dress, Google’s homepage. There’s usually a lot of white involved in...
- 4 min read
When a mother brings her sick child just the right snack, when a husband gives his wife flowers at just the right moment, bonds are formed. “They get us.” That’s...
- 3 min read
You can create content that resonates with both users and search engines alike by using strategic keyword research. Keyword research is the process of discovering and studying the words or...
- 4 min read
Holistic medicine is the art and science of healing that addresses the whole person–body, mind, and spirit. A good doctor will ask about your life when addressing your health as...
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