Digital Insights Blog
If you’re looking for digital insights on the latest web design trends, digital marketing approaches, branding, web development, and industry-specific digital solutions, you’re in the right place.
- 5 min read
The Need for an AEO Content Brief For years, SEO projects often began with keyword research. Teams identified the primary phrases they wanted a page to rank for and built...
- 6 min read
Marketing automation sounds complicated, but the basic idea is simple: use technology to do repetitive marketing work automatically while making your communications more relevant to the people receiving them....
- 4 min read
Congratulations, you’ve finished the long project of redesigning your website! And you funded accessibility considerations from the beginning. Your designers planned for color contrast and appropriate typography, and your developers...
- 4 min read
We get it, it’s confusing. Website hosting looks like a commodity; they’re all about the same, but one company charges $25 a month and another charges $400. Both website...
- 5 min read
Did you know Salesforce has 15 different types of clouds? Salesforce is a group of tools and services intended to fulfill various purposes rather than just a single CRM platform....
- 3 min read
We’ve seen food, travel, and even dog Instagram accounts these days. If people make multiple social accounts for all aspects of their lives, why shouldn’t you have multiple social media...
- 3 min read
The first 10 seconds of a user’s page visit are critical in their decision to stay or leave a website. During these first seconds, users are extremely critical, and if...
- 3 min read
International website structures have a significant impact on the effectiveness of your global digital strategy. Not only is it a very technical decision, but also you must also connect your...
- 3 min read
Do you know what you’re posting, blogging, and sharing with your followers this week? How about next week? Next month? An editorial calendar is a workflow that helps content creators...
- 3 min read
A component library is super handy, especially when your goal is to scale fast. When you want to optimize development across platforms, definitely consider using a component library. Component libraries...
- 3 min read
Micro-interactions, while small events, make a large impact. They effectively communicate ethos and brand identity, all while strengthening relationships with your customers. These small but habit-forming interactions make for an...
- 4 min read
A conversion funnel, sometimes referred to as a sales or marketing funnel, is a term to describe the different stages of a buyer’s journey potential customers have to go through...
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