Social Listening
Amplify your understanding of the sentiments in your market that move the most important needle, yours.
Predictive insights for proactive strategies.
Our social listening services turn social chatter into community engagement to increase customer conversion. Our social-listening services pair marketing analysts and data with AI-powered sentiment and topic modeling to surface the signals that matter:
- Audience insight you can act on – Personas, pain points, and emerging needs drawn from real-world language, not static surveys.
- Brand-health radar – Live sentiment scoring flags brings praise you can amplify and frustration you must fix.
- Crisis early warning – Spike detection and workflow triggers route potential issues to the right team in rapidly.
- Competitor & category intel – Share-of-voice benchmarks and white-space mapping reveal where you can out-position your competitors.
- Influencer discovery & partnership fit – We score creator resonance against your audience, so sponsorships convert, not just “reach.”
- Campaign ROI attribution – Server-side tagging ties conversation volume, sentiment shifts, and clickstreams back to revenue, pipeline, or donations.
Hire social listening and marketing experts to deliver sharper content, quicker pivots, and audience relationships that compound over time—while your competitors wonder why the ground keeps shifting under them.
The digital agency for brands you know
& nonprofits you love.
Signal 1. Noise 0.
Social Listening Analysis
Gain insights into customer sentiments and trends with our comprehensive social listening analysis. Dive into what your audience is saying about your brand across digital platforms, and use these insights to inform your marketing strategies and product development.
Brand Reputation Monitoring
Keep a pulse on your brand’s online reputation. Track mentions and understand public perception to manage your brand image proactively. Stay informed and respond effectively to both positive and negative feedback.
Competitive Intelligence Gathering
Stay ahead in the market by monitoring your competitors. Understand their strategies and market positioning to refine your own tactics and identify unique opportunities for your brand.
Influencer Partnership Identification
Identify key influencers and brand advocates in your industry. Leverage their reach and credibility to amplify your brand message and engage with a wider audience.
Customer Engagement Insights
Enhance customer engagement by understanding what resonates with your audience. Tailor your content and campaigns based on audience preferences and behaviors for maximum impact.
Market Trend Analysis
Keep up with emerging trends in your industry. Use social listening to spot trends as they arise and adapt your strategies to stay relevant and appealing to your audience.
Standard solar is a national leader in renewable energy. They use their resources and expertise to increase the development, funding, ownership, and operation of commercial and community solar projects nationwide. New Target has helped Standard Solar stay top of mind through a robust search marketing effort that delivers.