Providing equitable user experiences online.
We believe that every website should be intuitive for all users including people with auditory, cognitive, physical, speech, and visual disabilities. Our creative team works with you to maximize the usage of your website through user experience research, usability testing, and accessibility testing.
The best way to accomplish more efficient and effective use of a website is by starting a project with objective data-gathering techniques, such as surveys, stakeholder and user interviews, and focus groups. These techniques help develop a clear understanding of your users’ needs and preferences, which can be translated into a new navigation scheme, layout, and design.
But we don’t stop there. By asking the right questions during unmoderated and moderated usability testing as well as conducting our own accessibility audit of the code we have written, we are able to continue updating your navigation, layout, design, and functionality to improve the website iteratively.
We are experts in all areas of usability and accessibility, including user-centered design, usability testing, 508 compliance, and the W3C Web Content Accessibility Guidelines (WCAG). Accessibility is more than well-structured markup, although it is that too. Accessibility requires an in-depth comprehensive review of both the markup as well as the content, including videos, documents, and images for all appropriate, closed captioning, content tags, and alternative text tags. While remediation is a first step, an ongoing commitment to new content being created and shared in accessibly compliant media is a must beyond any initial project. Below, our accessibility widget is offered as a first step toward accessibility compliance.
To get started with an accessibility review and audit to determine the required services to make your website more inclusive, please contact us today.
Portfolio
Shining light on global religious freedom.
USCIRF is an independent, bipartisan U.S. federal government commission that monitors the universal right to freedom of religion or belief abroad. New Target helped USCRIF create an accessible website that works.
AI-POWERED ACCESSIBILITY WIDGET BY NEW TARGET
We’re happy to offer an advanced accessibility assistance widget powered by AI and machine learning.
Our industry-leading screen reader reads aloud all page contents without needing to install an external screen reader.
WCAG 2.1, §2.1
Enables users to navigate web pages using only a keyboard. It helps mobility- and visually-impaired users quickly move through website pages to access the information they need without using a mouse or pointer device.
WCAG 2.1 (1.4.3, 1.4.6)
It boosts the contrast of all site elements with a high contrast light color theme. It allows for one-click remediation to inaccessible and non-compliant low contrast elements, texts, buttons, and form fields.
It emphasizes links, buttons, and other interactive elements in clear, high-contrast colors that are easy to identify. It highlights clickable items for easier site usability, navigation, and overall accessibility.
WCAG 2.1 (1.4.4)
It cycles on-screen texts through four different levels of text-size increases and makes every part of your site instantly more readable.
WCAG 2.1 (1.4.12)
It modifies text and line spacing for improved readability for dyslexic and visually impaired users. It also offers three degrees of adjustments for a personalized and more accessible reading experience.
WCAG 2.1 (2.3)
It pauses content that moves or auto-updates that which is considered an accessibility barrier. It also stops animations, blinking, and flashing content that distracts and may trigger seizures.
Our Dyslexia Friendly Font enhances readability for those with dyslexia and provides an easier and more fluid reading experience that is tailored to site visitors with dyslexia.
It increases the standard cursor size by 400% to ensure the pointer always remains in sight. And it allows for faster and more accessible navigation through hyperlinks, tabs, and form elements.
WCAG 2.1 (3.3.2)
It shows alternative text and aria labels for on-screen elements with a simple mouse hover. Tooltips are prominent, high contrast, and easy to read for low-vision users with accessibility needs.
Tiered pricing is based on the traffic your website receives. We scale with you.
Standard Traffic
Up to 300K monthly pageviews
- Full suite of AI-powered accessibility functions
- WCAG 2.1 AA, ADA, Section 508 compliance assistance
- Continuous real-time accessibility monitoring
- Fully customizable
- Evergreen, always-on cloud updates
Advanced Traffic
Up to 3 million monthly pageviews
- Full suite of AI-powered accessibility functions
- WCAG 2.1 AA, ADA, Section 508 compliance assistance
- Continuous real-time accessibility monitoring
- Fully customizable
- Evergreen, always-on cloud updates
Enterprise Traffic
Up to 30 million monthly pageviews
- Full suite of AI-powered accessibility functions
- WCAG 2.1 AA, ADA, Section 508 compliance assistance
- Continuous real-time accessibility monitoring
- Fully customizable
- Evergreen, always-on cloud updates
WIDGET ADD-ONS
Usage Statistics
Real time and historical usage statistics and trends. Gain insight into which accessibility features your visitors use the most.
Modify Menu
Turn off or re-order any of the accessibility features on the main accessibility menu.
You scrolled this far, so you might as well chat with us.
telephone: 703.548.3433
email: agency@newtarget.com
fax: Just kidding.