Web Insights Blog

If you're looking for insights on the latest web design techniques, web technologies, marketing approaches, and industry-specific web solutions, you're in the right place.

Web Marketing and Ecommerce for Global Skincare Company
October 18, 2018
Web Marketing and Ecommerce for Global Skincare Company
October 18, 2018
Featured in magazines and a favorite of celebrities, Control Corrective advanced treatments are sold online and at salons and spas. Upon starting work with Control Corrective, it became clear that their technological solution was holding them...
Read more
Web Project Communication Best Practices
October 5, 2018
Web Project Communication Best Practices
October 5, 2018
Best practices for technical communication include URLs, screenshots, and descriptions of the desired outcome. In cases where users are seeing UI differences on different devices, application, operating system, and hardware information can be...
Read more
New Target's Latest Website for Duke University Initiative Announced at World Economic Forum
September 26, 2018
New Target's Latest Website for Duke University Initiative Announced at World Economic Forum
September 26, 2018
Built in Drupal, the science-inspired app-like design is so simple, the main goals of the site are highlighted in just three sections—Track, Learn, and Jobs. The design utilizes policy as the central hub and disseminates information out to...
Read more
How WordPress 5.0 Will Change the Game
September 23, 2018
How WordPress 5.0 Will Change the Game
September 23, 2018
This year, the CMS will have one of the biggest updates to its platform yet with WordPress 5.0, but the feature that makes it stand out from past updates is the Gutenberg Editor. Compared to previous releases, the Gutenberg update will be a major...
Read more
New Target Named Introductory Member of Square’s New Solutions Partner Program
September 20, 2018
New Target Named Introductory Member of Square’s New Solutions Partner Program
September 20, 2018
Square helps millions of sellers, from small businesses just getting started to large sellers with complex needs, securely and easily process payments. With the new Solutions Partner Program, approved partners can win new business by offering...
Read more
Web Project Management Tips for an Effective Kick-off Meeting
September 14, 2018
Web Project Management Tips for an Effective Kick-off Meeting
September 14, 2018
As the first matter of business, it's important to include all of the team members who will be involved in the project. The kick-off meeting will include discussions about schedules and expectations by making roles, tasks, and deliverables clear...
Read more
What We Did This Summer: Drupal GovCon & Drupal Camp LA
September 7, 2018
What We Did This Summer: Drupal GovCon & Drupal Camp LA
September 7, 2018
Drupal GovCon One of the largest Drupal conferences on the East Coast, Drupal GovCon 2018 was held from August 22- 24 on the National Institutes of Health campus in Bethesda, Maryland. The conference brought together members of the...
Read more
7 Signs It’s Time to Hire a Digital Agency
August 31, 2018
7 Signs It’s Time to Hire a Digital Agency
August 31, 2018
1. Your Staff Doesn’t Have the Time and/or Expertise Many times, digital marketing efforts tend to fall to the bottom of the to-do list because the staff doesn’t have the expertise or the time to do the work. But the truth of...
Read more
Ecommerce Website Experiences: What Matters to Millennials
August 23, 2018
Ecommerce Website Experiences: What Matters to Millennials
August 23, 2018
You know what I care about on an eCommerce site? I’ll tell you: 1. Photography 2. Price 3. Checkout That’s about it. These are far-and-away the top factors that determine whether I’ll be making a purchase or not...
Read more
Progressive Profiling - A Powerful Digital Experience Approach for Websites
August 14, 2018
Progressive Profiling - A Powerful Digital Experience Approach for Websites
August 14, 2018
The benefit to businesses having granular data about their leads and customers is that it generates more revenue. The more information a business has, the easier it is to offer additional products and services that customers are interested in as...
Read more