Digital Insights Blog

If you’re looking for digital insights on the latest web design trends, digital marketing approaches, ecommerce technologies, and industry-specific digital solutions, you’re in the right place.

A conversion funnel, sometimes referred to as a sales or marketing funnel, is a term to describe the different stages of a buyer’s journey potential customers have to go through...

How do you know if a page, or any element on a page for that matter, scrolls? Well, an obvious sign is if it has a scrollbar. But what if...

Social media and government don’t really seem like things that would go hand in hand. But, the reality of it is that social media is a hugely effective platform for...

LinkedIn paid advertising, when used effectively, will help your brand’s voice break through the noise and find the right audience. Four out of five of the platform’s +750 million members...

Instagram collab posts, a feature released in 2021, is a new way to further increase your reach on Instagram. With an Instagram collab post, two users are able to share...

Since TikTok’s explosion in popularity, nonprofits and cause-driven organizations have integrated the platform into their marketing strategies. TikTok is all about storytelling, the most important aspect of your nonprofit organization....

If people don’t know where to click when they first land on your website, you’re in big trouble. First-click testing allows you to understand where people would click on an...

Last August, Google announced that from June 30, 2022, they would no longer allow users to edit or create expanded text ads. Google made this decision with the goal of...

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