Digital Insights Blog
If you’re looking for digital insights on the latest web design trends, digital marketing approaches, branding, web development, and industry-specific digital solutions, you’re in the right place.
- 7 min read
Words matter. What we call the people who visit our websites shapes how we design for them. “User‑centered website design” (UCD) taught the web industry to prioritize tasks, flows, and
- 7 min read
Why Core Web Vitals Matter More Than Ever As of mid-2025, industry analyses of Google’s Chrome User Experience Report (CrUX) show that only about 43 percent of websites meet Core...
- 7 min read
Any brand or nonprofit with an online mission wants their website available 24/7. Uptime monitoring is the practice of keeping constant watch on your website’s status to ensure it stays...
- 7 min read
Full-Site Editing (FSE) is one of the most transformative shifts WordPress has ever undergone. By extending the block editor beyond individual posts and pages, FSE allows editors to design and...
- 3 min read
Nonprofit organizations have a unique opportunity to use content marketing to connect with potential donors and supporters. By creating and sharing relevant, useful content with your target audiences, nonprofits can...
- 3 min read
When developing software, it is always necessary to have multiple environments to work on. Each environment allows developers and users to work simultaneously but independently on a project without ever...
- 4 min read
Successful focus groups for businesses can provide valuable insights for companies. They are a great way to get feedback from consumers about a product or service and can help to...
- 4 min read
A call to action is one of the most important parts of your marketing campaigns. Not only does it guide people to a certain action, but it can actually make...
- 2 min read
For years Google Analytics has been an excellent free tool to track and analyze a website’s performance. However, business owners often find that they don’t know their credentials. Getting your...
- 3 min read
LinkedIn is the leading social network for B2B marketers and even more popular for B2B advertisers. Paid advertising can be tricky to navigate, and when it comes to LinkedIn, not...
- 3 min read
When you think of SEO, Google is probably the first thing that comes to your mind and everyone else’s. However, online searches for goods, entertainment, and information have started to...
- 5 min read
The cost per lead (CPL) is what you pay to get new leads. These expenses are a result of any advertising activities you perform to generate leads and encourage conversions....
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