Digital Insights Blog
If you’re looking for digital insights on the latest web design trends, digital marketing approaches, branding, web development, and industry-specific digital solutions, you’re in the right place.
- 7 min read
Words matter. What we call the people who visit our websites shapes how we design for them. “User‑centered website design” (UCD) taught the web industry to prioritize tasks, flows, and
- 7 min read
Why Core Web Vitals Matter More Than Ever As of mid-2025, industry analyses of Google’s Chrome User Experience Report (CrUX) show that only about 43 percent of websites meet Core...
- 7 min read
Any brand or nonprofit with an online mission wants their website available 24/7. Uptime monitoring is the practice of keeping constant watch on your website’s status to ensure it stays...
- 7 min read
Full-Site Editing (FSE) is one of the most transformative shifts WordPress has ever undergone. By extending the block editor beyond individual posts and pages, FSE allows editors to design and...
- 3 min read
As a business owner, big or small, you know how important it is to be visible in search results when people in your area are looking for products or services...
- 3 min read
A WordPress plugin is a piece of software containing a group of functions that can be added to a WordPress website. They can extend functionality or add new features. Plugins...
- 3 min read
Google News is a service that provides real-time news updates to users of the Google search engine. The service uses an algorithm to select stories from a variety of online...
- 4 min read
Salesforce is a customer relationship management (CRM) platform that helps businesses manage and track their interactions with current and potential customers. It also offers a variety of tools for sales,...
- 3 min read
Google Analytics is a powerful tool that can help you glean insights about your website visitors and their behavior. When used correctly, it can be a valuable asset in growing...
- 4 min read
It’s no secret that it costs more to acquire a new customer than to retain an existing one. In fact, businesses can lose up to five times more revenue by...
- 3 min read
A unique selling proposition (USP) is a statement that tells potential customers what makes your product or service different from your competitors and what makes your business a better choice...
- 3 min read
Every business should understand the importance of backing up their valuable company data. No matter how efficient and secure a computer system appears, you cannot discount the possibility of a...
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