Digital Insights Blog
If you’re looking for digital insights on the latest web design trends, digital marketing approaches, branding, web development, and industry-specific digital solutions, you’re in the right place.
- 8 min read
Artificial intelligence is rapidly becoming another place where consumers research products, evaluate services, and make purchasing decisions. That naturally raises a question for marketers: Can we advertise there? As of...
- 7 min read
Five years ago, most marketing teams had little reason to care which bots were reading their websites. Googlebot was welcome, obvious troublemakers weren’t and much of what happened in between...
- 4 min read
Website Design Trends to Watch For several years, website design seemed to be converging on a familiar formula: a large hero image, a short headline, a row of cards, plenty...
- 10 min read
For the past couple of years, marketers have been told that search is changing. Google AI Overviews, AI Mode and other generative AI tools increasingly answer questions directly, changing both...
- 3 min read
If people don’t know where to click when they first land on your website, you’re in big trouble. First-click testing allows you to understand where people would click on an...
- 3 min read
Last August, Google announced that from June 30, 2022, they would no longer allow users to edit or create expanded text ads. Google made this decision with the goal of...
- 3 min read
Tracking your Core Web Vitals using Google Analytics is an excellent start to effectively maintaining a great website and ensuring a smooth user experience but don’t stop there. This post...
- 3 min read
When website security updates aren’t taken seriously, you leave your website at risk of getting infected or injected. This article will discuss how security breaches can impact your website, how...
- 4 min read
Infinite and long scrolling is gaining popularity, and it’s not just a coincidence. There are a number of reasons why people are scrolling now more than ever, so it’s important...
- 3 min read
Congratulations on your website launch! Now you can finally kick your feet up and relax! Not so fast. Although getting your site up and running is a great accomplishment, this...
- 3 min read
Let’s clear the air: digital-first means more than just posting content in electronic form and sharing a few social media posts. It also goes far beyond strategies like pay-online-pickup-in-store. When...
- 3 min read
Cascading Style Sheets (CSS), is a style sheet language used for describing the presentation of a document written in a markup language. A style sheet is a collection of rules...
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