Digital Insights Blog
If you’re looking for digital insights on the latest web design trends, digital marketing approaches, branding, web development, and industry-specific digital solutions, you’re in the right place.
- 6 min read
Phishing Attacks Phishing is the term for a cyber scam where a bad actor pretends to be someone trusted (your bank, a coworker) in order to trick you into revealing...
- 9 min read
For years, digital advertising has largely meant meeting people in one of two places: where they search or where they spend time. Google Ads captures people actively looking for something....
- 6 min read
Choosing a website platform often begins with a spreadsheet. The organization gathers requirements. Someone creates columns for security, accessibility, integrations, content management, scalability, performance and cost. WordPress, Drupal, Webflow, and...
- 7 min read
Public relations used to be relatively straightforward. Your organization developed its message, communicated with journalists and industry publications, issued press releases, cultivated relationships and tried to earn positive coverage. All of...
- 5 min read
SEO is a very competitive field. New websites and businesses emerge every day, and Google’s first five organic search results garner two-thirds of all clicks. Top-notch content, a well-thought-out SEO...
- 3 min read
Maintaining contact with your contributors in between asks is a vital aspect of strengthening your relationship. Much like any other relationship in our lives, if we only contact others (friends,...
- 3 min read
Social listening is the process of monitoring online conversations to understand what people are saying about your brand, products, and services. It can also help you identify potential customers, influencers,...
- 3 min read
A focus group is a small, informal group discussion that is used to gather feedback and insights about a particular topic or issue. Focus groups are usually conducted by market...
- 4 min read
Drupal 9 brings with it some exciting features. One of the most notable is the inclusion of low code and no code tools. This means that those who are not...
- 3 min read
The pandemic caused several adjustments and disruptions in industries all around the world. With this transformation came the rebirth of QR codes, a contactless option for connecting physical and digital...
- 4 min read
Content marketing not only drives traffic, conversions and leads but also stimulates other marketing initiatives and produces long-term, enduring outcomes. However, before you can market your content, you must first...
- 2 min read
The New Target team is excited to announce the launch of a new website for the Washington, D.C.-based civil litigation firm Mason Lietz & Klinger LLP. Mason Lietz & Klinger...
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